The trends on Horeca sector is constantly changing. However, 2022 was a year when old patterns lost their meaning. But the ability to manage crisis and react quickly to change was useful. In this article, we will look at gastronomy trends that could definitely change the face of the Horeca sector. The trends that appeared during the pandemic definitely stay with us for the future.
The restaurant industry has always struggled with two main challenges: staff recruitment and training and high costs. Added to this is the ever-increasing competition in the sector. Consumers’ needs are also changing. The Horeca industry has felt the effects of the pandemic in the form of labor shortages. Before the pandemic it was difficult to find a specialist, today it is a miracle. Here technology is also lending a helping hand. The Horeca industry has felt the effects of the pandemic and economic crisis in the form of staff. Before the pandemic, it was difficult to find a specialist, today it is more tough. Here technology is very important.
The Dark Kitchen concept allows for efficient and flexible business management. Some restaurants combine resources and offerings to create a complex dark kitchen model, while others prefer to cook in their restaurants on their own. Some organize delivery themselves, while others use aggregators. Some outsource, while others operate under their own brand.
Fast-casual restaurants have been on top for the last few years and will be for years to come. They are affordable, convenient and trendy. It is a combination of fast food and fine dining restaurant food with full service. The offer of home delivery is also no stranger to fast casual restaurants. Customers know what to expect and it will be as good as ever and delivered in a short time. Understanding exactly what customers expect has been the secret to fast casual’s success from the very beginning. Another reason why fast casual restaurants continue to grow is because they use a short seasonal menu. This capsule menu with fresh ingredients and minimized waste of raw materials. This helps to reduce costs and improve service quality. It also facilitates standardization of back office operational processes. Sustainabiliy is a must nowadays.
Healthy and Organic Food & Beverages and Sustainability
Sustainability will continue to be a focus: Customers are increasingly concerned about environmental issues and want to know that the businesses they do business with are ethical. This is why sustainability has been one of the most notable hospitality trends of recent times, with a growing number of hospitality businesses promoting their eco-friendliness. Examples range from restaurants offering vegetarian and vegan options to hotels using smart light bulbs and smart heating to save energy. The hospitality industry also needs to make decisions about using more sustainable materials for items such as towels and bed linen.
Growing consumer demand for products that meet nutrition, health and environmental priorities has positioned processed foods for revitalization. Processing to reduce food waste, developing new ingredients and product innovations, extending shelf life and increasing the bioavailability of nutrients are critical to feeding a global population that now exceeds eight billion. Processed foods are part of the solution. The future includes ingredient and product innovation that ensures a nutritious, accessible, affordable, available and acceptable food supply. While how food is produced is important, the focus will shift to what food delivers.
Personalization and Delivery
The need for personalization is a major trend in almost all industries, and hospitality is no different. This is mainly due to the rise of big data. Meanwhile, a growing number of hotel guests want to be treated as individuals, not just as an anonymous customer.
On the other hand, home food delivery has further strengthened its position in 2022 and will not disappear anytime soon. Currently, kitchens are re-cooking food for customers who eat in restaurants, but the number of home delivery orders has not decreased at all. Increased demand puts additional pressure on employees, production and delivery times. The Ghost Kitchen concept works. These are production kitchens that only prepare food for home delivery. They are also known as Cloud kitchens and Dark kitchens.
In conclusion, The most successful hospitality businesses are constantly evolving, but if you want to succeed, you must constantly keep up with the latest hospitality trends. This means adopting the latest technology and staying on top of global include marketing efforts and hospitality processes to respond to events.